aarthi-gurunandan

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I a freelance performance marketing professional helping my clients to build brands and businesses

I am a marketing professional with 25 years + of corporate experience in media strategy, planning and buying across all media vehicles, consumer research, and marketing analytics. I have executed integrated marketing campaigns across Digital, Television, Print, Radio, and events/activations for a diverse range of brands and business sectors including fintech, aesthetic healthcare, B2b businesses, tractors, farm implements, laundry care, homecare, personalcare, haircare and other FMCG products. Over the last 4 years, I have transitioned to becoming a freelance digital marketing professional helping my clients to build their businesses using digital platforms. I am a Meta Certified Media Buying Professional and my skillsets include – o Marketing Strategy – Integrated Marketing Communication Strategy o Digital Strategy – Search Engine Optimization, Content, Social media and paid ads o Performance marketing – Paid ads on Meta, Google, Amazon and other digital platforms o Lead Generation & Nurturing – Paid ads, email marketing & WhatsApp marketing o Content Strategy – Website, Blogs, Social media and Email marketing My key achievements as a digital marketeer are as follows: 1. 5000-7500 leads per months for an average monthly of $6000. 3. 66% growth in organic traffic of website over 12 months 4. 2.6 x growth in YouTube subscriber base organically over 18 months 5. 30% growth in Facebook and 1.25 x growth in Instagram follower base over 90 days